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Tomorrow’s History
The Collected Writings of Simon Zadek, 1993–2003

Edited by Simon Zadek with assistance from Peter Raynard




 
Brief description
 
Table of contents

 
Available September 2004

234 x 151 mm | 296 pp
Hardback: ISBN 1 874719 86 1 | £40.00 US$75.00
Paperback: ISBN 1 874719 85 3 | £16.95 US$35.00
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THE LAST TEN YEARS have seen an extraordinary transformation in how business has to account for itself. Today, the air is thick with the buzz of corporate responsibility (CR) leaders, innovators and practitioners. Conferences and publications on the topic are in abundance: the tip of an iceberg that has become a fast-growth industry. Many of those companies and service providers most vocal in distancing themselves from early experimentation have proved the strongest advocates of sustainability reporting, often winning applause and coveted awards in the process. Even companies from controversial sectors such as alcohol, cigarettes and gambling have joined the party – running up bills of tens of millions of dollars in demonstrating their new-found faith for CR.

It has not always been like this. As one of the architects of the burgeoning CR movement, Simon Zadek has always been a prolific writer and contributor of ideas.. The evolution of his thoughts on new economics, corporate accountability, stakeholder dialogue, social and ethical auditing and reporting have attracted consistent attention – never more than today. In this unique anthology, Zadek crystallises his key work from the last decade into a coherent and fascinating whole, which, read together, provide a context, lens and early history lesson on how CR has become one of the defining business issues of the 21st century.

The writings reflect Zadek’s involvement with organisations such as the New Economics Foundation, a pioneer in the development of social auditing, sustainability indicators, community finance and much more. They illustrate his contribution in setting up the Ethical Trading Initiative, and AccountAbility (where he is presently the CEO), in working with companies such as The Body Shop and Ben & Jerry’s through to Nike, BT and many other civil-society organisations.

The book contains 33 pieces, which are split into six sections: ‘The Economics of Utopia’; ‘Civil Society, Power and Accountability’; ‘Accounting for Change’; ‘The Civil Corporation’; ‘Partnership Alchemy’; and ‘Responsible Competitiveness’. It will be an invaluable resource for anyone wishing develop an understanding of why corporate responsibility is where it is today and where it might end up tomorrow.


 

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Contents


Section 1. Tomorrow’s History

Section 2. The Economics of Utopia
1. A Matter of Need
2. The Practice of Buddhist Economics
3. An Economics of Utopia: Democratising Scarcity

Section 3. Civil Society, Power and Accountability
4. Looking Back from 2010
5. Which Globalisation?
6. Consumer Works!
7. Civil Regulation
8. Civil Governance and Accountability: From Fear and Loathing to Social Innovation
9. Practical People, Noble Causes
10. The Art of Mediation: Growing Policy from the Grass Roots

Section 4. Accounting for Change
11. Accounting for Change: Indicators for Sustainable Development
12. Trading Ethics: Auditing the Market
13. Beyond Fourth Generation Evaluation
14. Social Labels as a Tool for Ethical Trade
15. Accounting Works: A Comparative Review of Contemporary Approaches to Social and Ethical Accounting
16. Adding Values: The Economics of Sustainable Business
17. Impact of Reporting: The Role of Social and Sustainability Reporting in Organisational Transformation
18. Redefining Materiality

Section 5. The Civil Corporation
19. Looking Back from 2050
20. The Civil Corporation: The New Economy of Corporate Citizenship
21. Ethical Trade Futures
22. Conversations with Disbelievers: The Business Case for Corporate Social Responsibility
23. Accountability and Governance
24. Reflections on Corporate Responsibility after 9/11

Section 6. Partnership Alchemy
25. Partnership Futures
26. Partnership Alchemy: Engagement, Innovation and Governance
27. Endearing Myths, Enduring Truths: Partnerships Between Business, Civil-Society Organisations and Governments
28. Working with Multilaterals

Section 7. Responsible Competitiveness
29. Responsible Competitiveness
30. Third-Generation Corporate Citizenship
31. Dangerous Trading: Trade and Growth Pose a Threat to the Environment Unless Care is Taken
32. Dealing with and in the Global Market: Fairer Trade in Latin America

 

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